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Column: “The Value of Public Relations in the World of Sport”

masatakaya Inc.

Jul 24, 2025

Tokyo, Japan — masatakaya Inc. is pleased to announce that its Founder & CEO Masa Takaya has contributed a column to the official website of JSPIN (Japan SPorts business INitiative), operated by the Japan Sports Agency. In the article, titled “The Value of Public Relations in the World of Sport,” Takaya explores the essential role of strategic communication in the sports industry. The column is particularly relevant for organisations and companies seeking to expand their presence on the global stage.


Read the full column here (Japanese only)→ https://jspin.mext.go.jp/column/masa/

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